The entire point of Billie's new "Red, White, and You Do You" campaign, which shows models both with and without underarm and pubic hair, is to help make women's body hair less controversial. But, inevitably, that makes the imagery inherently controversial because there are still many minds to change about the normalness, naturalness, and acceptability of body hair and the freedom of each individual to do with it as they please. And some of those minds had a lot to say about the campaign video.